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![]() Wintersports Guide Fall/Winter 2010 |
What Our Clients Say At Catalyst, we're most proud of the long-term relationships with our clients. While we're new in Wintersports, our client lists in bicycling and active outdoor, include virtually every market-leading national brand and many of America's most prominent retailers. Here are a few of their comments: Great Value, Results, and Ease
"I couldn't succeed as well without the Cycling Guide. It brings in people constantly, and has for over two decades. It works by mail, at events, and in the stores. It's the best advertising money I spend." "The Outdoor Guide reinforces our high-quality image and definitely increases sales. I've tracked results from it for the last three years. With increased local and Internet competition, the Guide is the only thing we've done differently. We're a 25-year-old company and we're back to double digit growth thanks to the Outdoor Guide." "It's our least expensive/most effective advertising. It works in-store and mailed. Once we tried making something like it ourselves. It was no cheaper, took a huge amount of time, and the results didn't come close. Catalyst makes it easy to be world-class." Talented Problem-Solvers "I use the guide as a reference for what retailers want and what our competition is doing." The Right Tool for the Job I've watched Catalyst's success in the bicycle industry for 20 years. Their programs effectively unite vendors and specialty retailers in high-quality, targeted, results-based marketing. I'm delighted they're offering their service to the wintersports industry. "I can see why retailers want to be involved. Finally someone's doing it right." "Catalyst successfully taught the bicycle industry how to be effective direct marketers. The unique campaigns give specialty retailers the appearance and marketing effectiveness of best-in-class merchants like L.L. Bean or REI. I'm confident Catalyst can add value in the SnowSports industry. Their formula of coordinating suppliers and retailers in high-quality marketing to a targeted audience is exactly what we need. It will work in the snowsports industry, because vendor/retailer relationships and marketing challenges are so similar. Their 2009/2010 pilot wintersports programs have added great results to the pile of bicycle and outdoor success stories they've established over two decades." Catalyst's Guides are a core method of delivering CamelBak's message. They present our product very effectively and they powerfully link us with the specialty stores who actively sell our brand. They are a solid marketing investment. |
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