"I couldn't succeed as well without the Cycling Guide. It brings in people constantly, and has for over two decades. It works by mail, at events, and in the stores. It's the best advertising money I spend."

- Jim Hoyt Richardson Bike Mart, Dallas, TX
(Consistently voted the USA's Best Bicycle Retailer)

"The Outdoor Guide reinforces our high-quality image and definitely increases sales. I've tracked results from it for the last three years. With increased local and Internet competition, the Guide is the only thing we've done differently. We're a 25-year-old company and we're back to double digit growth thanks to the Outdoor Guide."

- Mike Plante, Travel Country Outdoors Orlando, FL

"It's our least expensive/most effective advertising. It works in-store and mailed. Once we tried making something like it ourselves. It was no cheaper, took a huge amount of time, and the results didn't come close. Catalyst makes it easy to be world-class."

- Dave Arnold, Newington Bicycles, Hartford, CT

Talented Problem-Solvers

"Catalyst listens to us without judging or offering knee-jerk solutions. The staff develops the best option, and they have the best designers who put a great page together. Participating is a no-brainer."

- Lindy Speizer, Marketing Manager, LEKI USA

"Catalyst offers that rare combination of real-world marketing expertise combined with top-tier creative vision. With Catalyst, we didn't have to choose between a results-oriented focus and an eye-catching presentation. We got it all."

- Shannon Bryant, Coasting Brand Manager, Shimano American Corporation

If you ARE the Best - Look the Best

"We started using the Cycling Guide in 1987. We like it because we have our market area's best products, best staff and best operation. The Guide communicates that - it reminds our customers that we're the place to shop.

- Mitch Rovins, Beacon Cycling, Northfield, NJ

The Right Tool for the Job

I've watched Catalyst's success in the bicycle industry for 20 years. Their programs effectively unite vendors and specialty retailers in high-quality, targeted, results-based marketing. I'm delighted they're offering their service to the wintersports industry.

- David Ingemie, President, SnowSports Industries America

Catalyst's Outdoor Guide is a cost effective tool for specialty retailers to send a targeted message, and it supports product sell-through."

- Jennifer Slaboda, Marketing Manager, Mountain Hardwear

"I can see why retailers want to be involved. Finally someone's doing it right."

- Dan Mangus, Hobie Kayaks

"Catalyst successfully taught the bicycle industry how to be effective direct marketers. The unique campaigns give specialty retailers the appearance and marketing effectiveness of best-in-class merchants like L.L. Bean or REI. I'm confident Catalyst can add value in the SnowSports industry. Their formula of coordinating suppliers and retailers in high-quality marketing to a targeted audience is exactly what we need. It will work in the snowsports industry, because vendor/retailer relationships and marketing challenges are so similar. Their 2009/2010 pilot wintersports programs have added great results to the pile of bicycle and outdoor success stories they've established over two decades."

- Blair Clark, Sr. Vice President Marketing and Sales, Smith Optics

Catalyst's Guides are a core method of delivering CamelBak's message. They present our product very effectively and they powerfully link us with the specialty stores who actively sell our brand. They are a solid marketing investment.

- Mike Moore, CamelBak, National Sales Manager