Wintersports Guide Information for Vendors, Brands & Resorts

• Supports sales representative efforts and in-store merchandising.
• Educates consumers and retail staff - tell your story.
• Increases customer response and average dollars spent on your products.
• Sets the standard in direct marketing. Multiple winner of Multi-Channel Awards.

• Mailed to 100s of thousands of your retailers' customers in the key OCT-NOV-DEC period.
• Drives business directly to point of purchase. Track-able and long-lasting.

• Retailers pay for production and distribution of their Guides.
• Choose which retailers to support and how much you spend.
• Pay a low flat rate each time a retailer chooses your page.

RESORTS

• Reach the most highly defined section of the market - those that are actively buying & participating, not just dreaming of it.
• Leverage partnerships with retailer[s] in your backyard or across the country to open new markets to your resort, or solidify your resorts brand strength in an existing market.
• Cost effective - your participation in the Guide does not require expensive field marketing to activate.
• Gives the consumer a one-stop reference point [the Guide] for all their winter purchases - products & travel all in one.

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